Pyp Informatica

P & P Informatica is a technology consultancy that provides and integrates IT solutions since 2003. The services they offer range from the provision of hardware and specific software, to the management and maintenance of the SME's IT fleet, developing and consolidating processes that help their customers to optimize their costs and investments in IT.
We designed a brand with modern colors and structure, according to market trends. The main challenge was to reflect the presence of the two initials of the company - P&P - in the logomark. The solution was to infer the second letter with the whitespace of the first.
For the brand's website, we used the same colors, made use of transparency and layering, and large letters.
We also created branded stationery, social network assets, banners, event invitations, and other company communication.
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